David Kolacny's Blog Posts about D2C

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D2C

Why investors are leaning into direct-to-consumer health - by Christina Farr - Second Opinion ovsecondopinion.substack.com

https://ovsecondopinion.substack.com/p/why-investors-are-leaning-into-direct?token=eyJ1c2VyX2lkIjoxMDIwMzI0NywicG9zdF9pZCI6NDI4NjY0MzIsIl8iOiJaT3YxSyIsImlhdCI6MTYzNDc1NTE2OSwiZXhwIjoxNjM0NzU4NzY5LCJpc3MiOiJwdWItMjI1NDQ5Iiwic3ViIjoicG9zdC1yZWFjdGlvbiJ9.RmP5THcewtIdobMco4gY6ofx_o7GjDSskmaMXJBWZbI

Benefits managers are overwhelmed by solutions
D2C products cater to those who can afford to pay typically
Costs to acquire patients have gone up substantially for many reasons

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